Posted on: 25 November 2019
If you've recently opened a cash loan office, and your business hasn't taken off the way you'd hoped, it's time to take a look at the way you're advertising. This is particularly important if you haven't actually implemented an advertising campaign yet. People need to know that you're there for their financial needs. The best way to get the word out to the community is through a well-planned advertising campaign. Here are four steps you can take to advertise your cash loan office successfully.
Utilize Feather Flags
If you don't have signs outside your office, you need to invest in those right away. You may have a sign on your office building, but that's not enough to draw attention to your business, especially where passing motorists are concerned. For that, you need to invest in feather flags. If you're not sure what feather flags are, they're the colorful fabric advertising signs that are displayed curbside in front of local businesses. Cash loan feather flags are a great way to draw attention to your business.
Offer Customer Incentives
If you want to bring new customers into your cash loan business, reward your current customers. Each one of your customers has a network of friends and family who may be in need of your services. Provide incentives for your customers who refer people to your cash loan office. One way to do that is through cash rewards. Offer a loan discount for each new customer they bring in. Or, hold monthly raffles and provide your current customers with one raffle ticket for each new customer they refer to you.
Invest in Live Campaigns
If you want to make sure that the community knows that you're open and available to help with their financial needs, invest in live campaigns. Invite a local radio station to stop by and conduct a live broadcast from your office. Offer free refreshments for anyone who stops by. Don't forget games and giveaways to encourage loan participation.
Branch Out to Social Media
Finally, if you're not active on social media, it's time to make some changes. Most people spend at least a part of the day visiting their social media pages. One of the best ways to get the word out about your cash loan business is to take advantage of those online activities. Start a social media page and encourage your customers to share the information. The farther your network spreads, the more new customers you'll bring into your business.Share